Monday, June 16, 2014

Success is Simple

*puts on ACDC's Back to Black* click, click, click, click, DUNT, dadaDUNT, dadaDUNT, , , 



When you think of the band ACDC, you probably wouldn't call them a "sophisticated" band. With straight to the gut, no bullocks smash hits such as 'Dirty Deads Done Dirt Cheap', 'You Shook Me All Night Long', and 'Highway to Hell', ACDC might as well be an antonym for sophistication!




But this is where ACDC is Brilliant. This is how famous businessmen like Blake Mycoskie of Tom's shoes is brilliant, and this is how you too can become brilliant. It's that simple. 


Let's take a closer look one of ACDC's most famous songs, 'Back in Black.' The infections intro guitar riff slayed by guitarist Angus Young is by far one of the most widespread guitar riffs known across the globe. But did you know that arguably the most successful ACDC's songs only use 3 to 4 chords?? This is absurd, especially when you break down the numbers. The album Back in Black went 22x platnium, and is estimated to have sold over 50 million copies world wide. 50 freaking million sales, for only 4 chord songs... how is this possible?


“Simplicity is the ultimate sophistication.” 

― Leonardo da Vinci


In fact, ACDC is so simple that comedian Jim Bruer has no problems gaining laughs exploiting the bands simple formula


“If you can't explain it to a six year old, you don't understand it yourself.” 

― Albert Einstein

If you take a look at some of the most successful businesses in the history of recorded business, there is an obvious trend that you won't find in any lesson offered at a college of business. That's because the answer is simple. No literally. that pattern of successful business all derives from the fact that each business was simple.



The moral of the story is to keep it simple. Whatever it is, a hobby, a date, a business, just keep it simple and you'll find success. 

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